This course provides comprehensive guidance on effectively managing crises that emerge on social media platforms. Participants will learn strategies for identifying potential crises, preparing proactive measures, and executing immediate responses to mitigate negative impacts. Modules cover topics such as stakeholder engagement, turning negative sentiments into positive actions, managing viral content, and evaluating post-crisis outcomes. Additionally, the course addresses legal considerations and proactive reputation management strategies essential for navigating social media crises.

Who This Course Is For:

This course is suitable for social media managers, public relations professionals, marketing professionals, crisis communication specialists, business owners, and anyone tasked with managing an organization's online presence. Whether you work in corporate communications, marketing agencies, non-profit organizations, or government agencies, this course equips you with the knowledge and skills necessary to effectively handle crises on social media platforms.